Build LifeTime Value & Loyalty
with Individualized Commerce

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Business Challenge:

When you deliver a personalized shopping experience, you build loyalty, lifetime value (LTV) and (ultimately) repeat customers. And repeat customers spend 67% more than new customers, according to a report by BIA/Kelsey and Manta.

Gallup studies show that customers who are fully engaged represent 23% premium in terms of share of wallet, profitability, revenue, and relationship growth. Full engagement means customers have an emotional connection to your brand – you’ve given them a personalized shopping experience.

Conversely, once you lose a customer, 68% of them won’t come back, according to Accenture’s Digital Disconnect report. Intensely digital customers are especially challenging for retailers. Accenture notes:

“Intensely digital customers are also intensely impatient… To keep this fickle and fast-moving group engaged, companies simply can’t give them a reason to leave…. dazzling them with superior service across all channels of interaction.”

4-Tell’s Solution:

4-Tell enhances the shopping experience both online and in-store. With our Cognitive Commerce Platform, you’ll have the ability to deliver a truly individualized shopping experience. With 4-Tell’s Product Recommendations, Enhanced On-Site Search, and Cognitive Engine, you will have full insight to your shoppers – as individuals and segments. You can easily find your shoppers with the highest Customer LTV and market 1:1 to them.

for you personalized shopping